Valleyhill

Valleyhill is a Japanese brand specializing in the development of technical fishing equipment for both saltwater and freshwater fishing.
The brand offers rods, hard lures, egi, accessories, and equipment designed for a wide range of techniques, including Tip Run Eging, Ika Metal, Omorig, Rockfish, Seabass Game, Native Trout, and Bass Fishing.
Valleyhill's philosophy combines innovation, reliability, and functionality, developing its products through an in-depth understanding of different fishing techniques and continuous field testing.
The brand is particularly well known in the field of boat squid fishing, where it has contributed to the development and popularization of Tip Run Eging with technical solutions that have become a reference point for many Japanese anglers.