GOTO9 is a Japanese fishing tackle brand produced by Valleyhill Co., Ltd., a company founded in 2003 in Hyōgo Prefecture.
Created by Mr. Takuya Shin and dedicated to shore-based lure fishing, the GOTO9 product range includes lures such as sinking pencils and poppers, specifically designed for fishing from the shore.
Designed for various shore fishing situations, its lures combine functionality with carefully crafted colour schemes for Seabass, Kurodai and Light Game fishing.
The brand's philosophy is to make the most of free time, making fishing close to home a more enjoyable, accessible and, above all, personal experience.
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